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The problem of data sprawl
This article was based on the interview with Sean Falconer from Skyflow by Greg Kihlström,…
Strategic marketplace presence is key for retailers
This article was based on the interview with Todd Walsh by Greg Kihlström, MarTech keynote…
S1 | 10: Thriving among change with Steve Blum, Autodesk
Today we’re going to talk about building a change maker culture and how you can…
The Business Value of First-Party Data Strategies
This article was based on the interview with Heidi Bullock, CMO at Tealium by Greg…
Continuous learning applies to AI, too
This article was based on the interview with Matt Swalley of Omneky by Greg Kihlström,…
Acceleration of AI adoption is pushing retailers to digitize
This article was based on the interview with Kristin Schoenstein and Elizabeth Robillard from eTail…
RRD Print Impact Report for Q1 2024 shows 68% using customer data to personalize print campaigns
A study released by R.R. Donnelley & Sons Company (RRD) reveals that 91% of marketers…
Customer centric culture starts at the top
This article was based on the interview with Abhii Parakh of Prudential by Greg Kihlström,…
AI integrated into phone calls enhances the customer experience
This article was based on the interview with Ryan Johnson of CallRail by Greg Kihlström,…